Ease the Burden of Content Marketing With Influencer Marketing
Influencers are highly skilled content marketers.
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Influencer Marketing vs True-View Advertising. It’s Not Even Close
12% of the cost, 100% of the fun.
I’d Like to See One Brand Move Their Super Bowl Ad Budget to Influencer Marketing in 2018
$5 million would buy a lot of YouTube views.
What’s Your Influencer Marketing Strategy – Agency, Platform or DIY?
It’s time to sink or swim.
What Actually Drives Views? A Look at the Lifecycle of YouTube Videos
It’s more than just an audience.
Move Over Marketplace – Influencer Marketing Needs a New Model
It’s time to change the game.
The Moneyball Approach to Influencer Marketing
You’re not solving the problem. You’re not even looking at the problem.
The Product of Influencer Marketing is Passion – Not Views, Likes, or Sales
Passion always wins
5 Reasons I Love Working With Micro-Influencers
Hint: The ROI of micro-influencers is awesome
I Failed at My First Influencer Marketing Campaign on YouTube – But I Learned a Valuable Strategy
From failure rose a very profitable strategy